AI's Emergence and Competition in Super Bowl Advertising
Synthesis6 Sources
•February 6, 2026

AI's Emergence and Competition in Super Bowl Advertising

Quick Overview

Key Points

No key points available

Outline

No outline available

AI saves you up to 20 minutes

Similar Articles

Anthropic buys Super Bowl ads to slap OpenAI for selling ads in ChatGPT
Latest NewsLatest News
• 1d ago

Anthropic buys Super Bowl ads to slap OpenAI for selling ads in ChatGPT

Feb 7 : Anthropic is spending millions of dollars to air commercials during Sunday night's National Football League championship game to slam rival OpenAI for its plan to sell ads on its ChatGPT chatbot, in one of the biggest public spats between the big artificial-intelligence companies. One 30-second spot

Forbes - InnovationForbes - Innovation
• 5d ago

Super Bowl Ads Hit $10 Million As Brands Chase AI Attention

Who are brands making Super Bowl LX ads for—the humans watching the game or the AI chatbots recommending the products to buy? How storytelling is changing in age of AI.

NBC News Top StoriesNBC News Top Stories
• 1d ago

Some companies using AI in their Super Bowl advertisements

Some companies are using artificial intelligence in their advertisements that will play during the Super Bowl. NBC News' Kate Snow talks to Wall Street Journal Advertising Editor Suzanne Vranica about the AI-generated ads and how viewers might respond to them.